Driving mobile money engagement for Kenyan telecommunications leader

A leader in Kenyan mobile money transfers, aimed to expand the reach of their mobile money product across Africa. To do this, they planned to develop lifestyle mini apps that would drive app engagement; however, they faced obstacles when their development team was bogged down with customer support needs. ​

The company tapped Andela to provide back-end, front-end, security engineers, and engineering management, all dedicated to mini-app development. ​

With Andela's support, the company boosted user engagement, and now over 25% of the mobile money product's revenue comes from mini apps.​